Before entering the sports and entertainment industry, Mr. Lancey’s career led him to join, in 1981, a small start-up software company, founded by Charles Wang, called Computer Associates (CA) as the International Controller. After helping take the Company public in 1981 ($17 million in revenue and 200 employees) CA became, by the year 2000, both an industry and world business leader. As one of the key executives driving growth and expansion throughout two decades, the Company achieved software revenues approaching $5 billion with 24,000 employees operating in over 50 countries across six continents. After a decade of rising through the sales organization achieving sales leader of the year, sales manager and sales executive of the year, Mr. Lancey was promoted to a series of corporate positions. These included Chief Marketing Officer, Senior Vice President of Sales and General Manager of many of its largest divisions, with both domestic, Silicon Valley and international responsibilities. The journey from start-up to Fortune 500 had him involved with the century’s greatest minds, innovators and businessmen such as Gates, Grove, Jobs and Wang.
Senior Management responsibilities and experiences at CA included Marketing Strategy and Activation, Sales, Public Relations, New Media, Investor Relations, Finance, Business Development, Mergers and Acquisition, Engineering and business operations. Mr. Lancey spearheaded experiences and events such as press conferences on the Great Wall of China, White House summits on Technology and CA World, a 25,000 person global client trade show. Marketing campaigns and product launches were also an integral part of his responsibilities. He also arranged and hosted an array of meetings with various Presidents, Prime Ministers and business leaders such as Presidents George H. W. Bush and Jimmy Carter, as well as, General Colin Powell, Jiang Zemin, President of China, Margaret Thatcher, Prime Minister UK and Bill Gates.
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